Hisui

I checked out La Foret mall, to see what all the hype is about...ITS AMAZING. Anyway as I made my rounds, I stumbled upon this shop called H.P France exclusive on the 2.5th floor. Bad name, great store. They sell clothes designed by Japanese designers who have a connection to France -- either they design there or they show there. Here is the website if you want to have a look, http://www.hpfrance.com/index-ja.html. So I picked out a few things to try on, nothing very exciting. But the shop girl starts pulling all these other items for me to try. I sort of looked at most of it and was thinking "okayyy these are going to make me look like a tent." I'm sooo foreign to the Japanese way of dressing, she chose some very interesting materials, a cardigan that looked like a rug, a lot of loose fitting tops, and these weird trousers that had this sort of bubble on the pockets. The trousers, I was convinced would make my thighs look gigantic. But since I had the time, and I was in Tokyo for the first time...I decided be open, and I'm so happy I did!! The result was awesome, I looked japanese. And those trousers are actually amazing, I ended up buying them!! One brand that she put me in, which I LOVE (but sadly is out of my budget), is Hisui. His S/S 2010 collection was being sold exclusively at HP...SOOOO beautiful. They gave me a look book since I seemed so sad when I couldn't bring any of his creations home. I suppose at least I can stare longingly at these pictures instead...

Here's the link to the website if you want to learn more http://www.00s-s.com/hisui/01.html 

More on Tokyo to come!! 

Much love 

Freya 

xx

Blueprint

Blueprint was an expo for up-and-coming designers/brands...Saturday was open to the public, so I headed all the way out to the Pit building to check it out. My long lost friend from Milan happened to be there working for this really interesting brand that she's re-launching, NSHA. I really like the collection, I've got my eye on a couple of pieces. This collection is actually designed by Erika Kurihara, i-D magazine's ex-fashion editor. She's pretty awesome, half swedish, half japanese, it seems like style is in her blood. It shows in her collection. These are a few of my favourite things:

And then those shoes, I LOVE them. I don't think they're for sale sadly. Have a look at the website: http://www.nsha.com/2010/index.html . Check out the Khlang heading, it takes you to this beautiful video, something different for their marketing campaign...

Much love, 

Freya xx

Paint your shoes Nude

Surface magazine collaborated with United Nude in this month's edition. And thank God they did, because otherwise I would have never discovered such an awesome line. Check it out...

Here are a couple of pages from the magazine:

And the shoes, sigh...

The brand is based in China, but they're pretty well distributed. I was happy to find you can even find them here in singapore! 

Freya xx

Koreans are Kool

So fleamadonna, yeah?

The buzzz around Asiatown is all about this Korean label fleamadonna, designed and owned by Jei Kim. Take a little looksy:

This is from the latest collection

So how eye-catching is this ad-campaign? It's a little harsh, a little rough around the edges, DIY if you will. But I f***ing love it. Pretty damn awesome, i say.

I of course only pulled my fave looks, so for more check out their website: http://fleamadonna.com/main.htm 

There are good things going on in Korea. Not only in fashion, but art as well. A trip to Seoul is definitely on the table soon.

Much Love,

Freya xxx